Results for "Branding (Marketing)"

     
    Showing results 1 - 6 of 6 for Branding (Marketing)

    1. Marketing and the Smithson Bicentennial

      • Date: November 6, 2012
      • Description: Their new ad campaign may be Seriously Amazing, but three days in 1965 left a lasting impression of the Smithsonian.

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    3. I Am My Own Commodity

      • Date: March 24, 2011
      • Creator: Marvin Heiferman
      • Description: While the economy may be perking up, the recession we’re still climbing out of has made one thing clear; if you need to earn a living, you’ve got to think entrepreneurially. Read enough success stories about former executives who’ve become cupcake moguls and a path becomes clear: take the dreams and skills you have, along with whatever compelling back story you can point to

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    5. “The body measures 18 feet in length by 10 feet in breadth…

      6 Questions Answered at the Archives

      • Date: December 27, 2012
      • Creator: Effie Kapsalis
      • Description: The Smithsonian's new branding campaign, "Seriously Amazing," answers some interesting questions about the Smithsonian.

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    7. Blog Post

      Made You Look!!!

      • Date: July 8, 2010
      • Creator: Marvin Heiferman
      • Description: [caption id="attachment_7261" align="alignleft" width="430" caption="Advertisement on Fifth Avenue in New York City, 2010, Photo courtesy of Marvin Heiferman."][/caption] You’ve probably noticed, in recent years, that in order to attract shoppers’ attention retail establishments have been filling both exterior and interior display spaces with big, colorful, and evocative

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    9. Blog Post

      Avatar. A Photographic Game-Changer?

      • Date: January 20, 2010
      • Creator: Marvin Heiferman
      • Description: A few days ago, I went to an IMAX 3D showing of Avatar to see for myself if the movie is a “game-changer,” as many have suggested. And, it is, but in a way no one seems to be focusing on—the way it acknowledges and exploits photography’s power to shape both everyday and alternate realities. What struck me, as soon as the movie started, was how sophisticated the film’s

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    11. Blog Post

      Cherry Blossoms, Travel Logs, and Colonial Connections: Eliza Scidmore’s Contributions to the Smithsonian

      • Date: August 18, 2020
      • Description: Eliza Scidmore was a lifelong photographer, writer, and world traveler. In addition to facilitating a gift of cherry blossom trees from Japan to the U.S. capital, Scidmore donated her time, photographs, and some artifacts to the Smithsonian’s collections. She also accessed the world through colonial channels that she reinforced with her writings.

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    Showing results 1 - 6 of 6 for Branding (Marketing)